Chosen album covers

These are my chosen album covers as i feel that these suit the indie pop genre and style of the band. It looks professional and shows fluidity and the band is dominant in image and text.

The position of the band on the front cover shows is united, the singer crouching down is code for her leading the band into their future success. The band name CANUTE is in capitals to make a statement and the bright colour is to attract the customers attention. They are in natural settings which goes well with the indie style of the band. The album name is not in its conventional position of it being in the middle and straight, by it being slanted it portrays some of the bands character as it s quirky and not boring.

I have included 11 songs on the back cover, i felt that these would provide the customer with enough selection but not too many to overwhelm them. I have carried through the theme of Yellow writing as again it stands out against the background tone. I have also added a slight shadow to the text so it doesn't look flat, also the typical convention of a barcode i have put on there. I haven't added any extras as i wanted the album cover to be simple in style but still effective in attracting attention.

I feel that this album cover wouldn't look out of place in a music store but yet still stands on its own and without unecessary text or images.

back of album covers

These are my ideas for the back of my album covers i used the same font for both, this is the same font i have used for my album covers. I have made up song titles suiting to the feel and style of the band and of course have included the featured song 'Shark In The Water'.

I ahve also used the same yellow colour that i used on the front of the covers, which creates fluidity and a professional look.

I decided to add the bands name on the top album cover as i felt it lacked something as due to there being no central image.

Album Covers and Explanation

We went out on a photo shoot in a park as we liked the natural settings and it was a bright day. The setting also fitted in with the indie style of the band but not following typical conventions of location. The band isn't looking at the camera in any of the album covers, i wanted it to be this way as i thought it would be more striking and appealing to the customer. It is breaking away from typical conventions of the usual album cover, the ones i created with pictures from the web were like this in style as both of them were not looking at the camera and i feel that this worked well and added a mysterious element to the band.

I thought it was important that the band appeared on the album cover even though it is a typical convention of album covers because the customer is able to see that we are a band but they can't see our faces in the picture and this is unusual and maybe intrigues them to view the video and they are able to create their own opinion and view about the band without being forced into one.

In the first album cover i experimented with the levels of the positions the band was in, when other album covers do this they usually have a meaning to it, like the lead singer would be first and so on. However i designed it as the person sitting down is more dominant as it looks like they are leading the rest of the band.

I chose to design the second album cover without having an image and having a bright colour replacing it, as this seemed quite modern and the bright colour makes it quite striking. If i was in a music store and i walked past this album cover i would pick it up and look at it as it is unusual and breaks the typical conventions. The other album covers i have created have followed the conventions by having the band name and album name. However, this album cover has just the bands name in bold letters therefore makes it iconic and if the band were to bring out more albums, i would change the colours used but keep the same style in terms of text and font.

My third album cover is of the band but again without being able to see their faces, i like this idea as it is quite unique and hasn't been done recently. The position of the band are the same as each other with the legs crossed in the same directions and the hands in the same position.

The bands costume are different from each other but still are linked in some way as two people are wearing blue jeans and leggings and two people are wearing black shoes. The costume works well as though they are different they still are united in style.

I have decided to use the same striking font on all of the album covers, i experimented with the colours on the other album covers and i like how the colour looked and that it was an unconventional colour to use on an album cover. It worked well with the black and white background. With the third album cover i tampered with the colour of the background i didn't want it to be black and white, i wanted it to retain some colour but it not being too bright as this would clash with the colour of the font.

The band and album name - CANUTE

King Canute was the Danish King of England he is mostly known for his futile attempt to stop the tide from coming in. We chose him to be the band name as we felt that the word Canute is dominant and a strong word that we thought would be easier for people to remember and is different from other bands names such as 'The Wanted' and 'Girls Aloud'.

"Canute is famous for the tale of the incoming tide. According to legend, Canute’s courtiers flattered him into believing that his word was so powerful that even the tide would recede at his command. Canute is said to have taken this compliment literally and had his throne placed by the shore and vainly attempted to command the waves to recede until he almost drowned. An alternative version states that Canute was extremely wise and put on this practical demonstration to show his courtiers that he was not taken in by their flattery. The event is commemorated by a plaque at Bosham." (Ward's Book of Days)

Using this idea we were then able to come up with the album name, 'Playing With Tides' this works well with the band name as this is their first album we wanted to link the name and band together which shows that it is personal to them and that they have given it a lot of thought.

Marketing strategies used for V.V. Brown

Even though V.V. Brown isn't in the current charts and haven't been in them for a while now she is still dominant in Britain and in America. She is still writing songs and is in America working on this. However V.V. Brown has been signed to M&S and has appeared on the adverts therefore is great publicity for her and her music.

Star Image

It is clear from this collage that V.V. Brown isn't afraid to experiment with fashion and her poses in her photo's are dominant but playful.

My Costume

I tried to keep my costume quite plain but having a few key items that were quite bold or bright, i dodn't want my costume to distract the viewer, i wanted my costume to add to the feel and style of the song and having a resembalance of V.V. Browns style.

My costume changed throughout due to the weather but i also wanted to change my outfits throughout the music video to keep the interest and make it look professional. I also changed my outfits to help the narrative of the story look realistic as i wanted it to look like it had happened over time not just a few days.

I feel my costume works well with the indie-pop genre and the location we set our video in. We looked like normal people in a music video which will appeal to a wider audience.